How To Craft Sales Copy That Attracts Customers and Sells
Video Module Count: 22 + 6 Sales Letter Review Videos
Total Running Time: 3 hours, 14 minutes
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To sell more, you must boost your conversion rates. To boost your conversion rates, you must improve your offers and sales copy. Copywriting Crash Course is far more than an introductory look at constructing your sales letter. It reveals how to construct your entire offer, from headline to close, and everything in between.
These copywriting techniques have not only been used by our copywriters to sell over a million dollars worth of products and services, they have been used by copywriters who have pioneered billion dollar sales campaigns for Fortune 500 companies.
Inside Copywriting Crash Course, you'll discover:
- The ABC's for constructing a piece of highly-effective sales copy
- How to use persuasive language in your sales copy to boost conversions
- The methodology of researching your product and offer from your consumer's perspective
- The nuts-and-bolts of constructing headlines, openings, bullet points, guarantees, ordering and the close
- How to assemble your sales letter and edit it for maximum effectiveness
- Strategies for designing your sales copy to draw more conversions
- An "over-the-shoulder" review of a sales letter to bring all elements together
- Much, much more. These videos are intensive and detailed, every part of the process is covered to make you a master persuader and copywriter fast.
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